Floss
Beauty 12 pages
Companies I’ve worked with
About
Ainslie WillsonGraphic Designer & Creative StrategistNewton, North Carolina
Designer. Storyteller. Brand builder.
I’m a senior brand and marketing designer with 10+ years of experience helping brands turn ideas and products into polished, high-impact creative.
I’ve partnered with everyone from Fortune 500 companies to emerging startups across CPG, wellness, tech and franchising, and every project gets the same care, clarity and creativity.
Design should make your business easier, stronger, and more you. That’s the experience I deliver.
◆Services
What I can build for you.
From the first logo sketch to the box on the shelf, the ad in the feed and the email in the inbox, every piece is designed to work together.
- 10+
- Years designing
- 180
- Projects delivered
- 3,700+
- Client hours
- 100%
- Job Success
Works in
- Figma
- Adobe Creative Suite
- Canva
- Klaviyo
- Midjourney
- Claude Design
Featured project Prenatal supplements
Packaging, imagery, Meta ads and the full launch email program for a prenatal brand whose promise is a prenatal you’ll actually enjoy.
What I made
- Brand identity
- Packaging system
- Lifestyle imagery
- Meta launch ads
- Klaviyo email flows
- Launch campaign
Also delivered A pre-launch email audit, a Klaviyo field manual and FDA label compliance coordination.
Brand identity
A 23-page brand book, built to be enjoyed.
Logo suite, a color system for each flavor, type, pattern and lifestyle direction. Tap any spread to flip through the whole book.
Email & retention
Seven automation flows and a pre-launch story told one inbox at a time.
Welcome, cart, checkout, post-purchase, creator onboarding, re-engagement and win-back flows, plus the campaign emails that counted down to launch. Hover an email to scroll it.
StorklingWe are officially open!StorklingStrawberry Vanilla: like a treat, acts like a habit.StorklingPress play on our story.01Packaging
Packaging & Product Imagery
Packaging that sells on the shelf and on the screen.
Boxes, bottles, labels and mailers for supplement, wellness and CBD brands, plus the styled product scenes that launch them.
02Branding
Brand Identity
Identities built to last well past launch.
Logo, type, color and guidelines in one clear system your team can actually use. Open a book to flip through every page.
Robro Systems
Automation 12 pages
Renpho
Health tech 8 pages
More identity work
Indy & Ivy
Brand guidelines
Mane Collective & Health with Beth
Mini brand kits
Tazanne & MoneyTalx
Mini brand kits
03Advertising
Meta & Social Ads
Ads made to stop the scroll and earn the click.
Launch, offer and seasonal creative for Meta and social, with clear hierarchy and one job per ad.
Client reviews
In their words.
5.0 · Top Rated Plus · 100% Job SuccessVerified reviews from
“Ainslie was exceptionally mindful of all deadlines and demonstrated some of the strongest attention to detail I’ve ever seen. She is an absolute pleasure to work with, and I can’t recommend her highly enough.”
“Ainslie has worked for us for over 6 months and had become a valuable member of our marketing team. She always takes design to the next level… We really appreciate having her support!”
“Ainslie was creative and committed to detail in producing graphic design mockups for me, and [completed] the work quickly. I would highly recommend her for any of your graphic design needs!”
“Ainslie is a very talented designer, attentive, professional and responsible.”
“Her quality was excellent. Each time we had a change in scope, she… stayed in constant communication with me. Highly recommend.”
“Amazing experience. [Ainslie] did our TikTok listings, about 30 of them. She was very fast… would recommend to anyone considering working with her.”
04Print
Print & Stationery
Print that works as hard as the front desk.
Flyers, sell sheets, service menus and patient forms that keep the brand consistent off screen.
05Web
Figma Landing Pages
Landing pages people actually finish reading.
Lead-capture pages for franchise, restaurant and software brands, designed in Figma from scratch and ready to build. Hover a page to scroll it.